THE city is enjoying one its busiest Christmas shopping periods in recent years.
New figures have revealed a sharp rise in shoppers visiting Nottingham this year, despite the tough economic climate and ever increasing competition from the internet.
The number of shoppers reached a peak last Sunday when there was a 23 per cent increase compared to the penultimate Sunday before Christmas in 2011. Stores are now hoping for bumper sales during the run-up to Christmas Day
Neil Fincham, centre manager at The Exchange shopping arcade said: "We are expecting this to be an exceptional weekend."
Compared to last year, there was a nine per cent increase in the number of shoppers in the city in November, a 12 per cent increase in the first week of December, and a six per cent increase in the second week of December.
Trader Jeff Allen, chairman of the Nottingham Business Improvement District, said: "This is great news for the city and we hope it translates into increased sales."
