AN INNOVATIVE way of growing herbs with 5ft Farmer Dave pointing the way; a children's health and safety book using fictional character Peter the Purple Penguin; a series of calendars celebrating a school's 500th anniversary.
You could be forgiven for thinking these are the ideas of high-flying marketing executives or perhaps a bid to impress Lord Sugar himself on The Apprentice TV programme.
Think again.
They are the top three entries at the Nottingham City Final of the 2013 Young Enterprise Awards.
Groups of pupils from schools in the city and the surrounding area started up small companies and developed their own products from scratch.
At Wednesday's awards ceremony at Nottingham Trent University, the top three were named.
The winners were West Bridgford School team Roots, who developed the Farmer Dave idea. The two runners-up were Rushcliffe School company Rushco's Peter the Purple Penguin book and Sterling's Nottingham High School calendars.
These three qualified for the Notts final, where they will face two other companies from the Newark and Mansfield area, at the University of Nottingham on April 24.
Meanwhile, other accolades were handed out, from the most innovative project to the best company report.
David Greenwood, Notts area manager for Young Enterprise, said: "This is the 50th year of this competition and I have to say that each year we see improvements in the entries we have.
"The talent on show has been exceptional. These young people have a tremendous future. In a relatively short space of time they have developed some really good products."
The Notts winners will go forward to the East Midlands finals, for a chance to claim a place in the national and possibly European finals.
Here are the awards which were handed out at the Nottingham Young Enterprise Awards 2013.
Overall winner: Roots
Runners-up: Rushco; Sterling
Best market day/trade fair stand: Signed
Best company report: Skyline
Most innovative product: Rushco
Best presentation: Sterling
Sheriff of Nottingham special award: Spitfire
