Nottingham's tram network is extending its cut-price group ticket offer into 2015.
The group ticket enables two adults and up to three children to travel all day on the tram for £6.
It will be available all day every day until January 5 – but tickets must be purchased at a tram stop before boarding – to help people make the most of the festive break and school holidays.
Jamie Swift, Nottingham Express Transit marketing manager, said: "By taking the tram, customers can enjoy a stress-free journey into the city centre.
"There are trams every five minutes and, by taking advantage of our park and ride facilities, customers can avoid the worry and expense of finding somewhere to park."
